MEGA SHOW Part 1 is the broader of the two October sourcing phases, bringing gifts and premiums together with housewares, toys, festive products, sporting goods, stationery and lifestyle merchandise. It is suited to importers, wholesalers and chain retailers building multi-category seasonal or general-merchandise ranges from Asian suppliers.
The 2026 event is the 33rd Part 1 edition. Part 2 follows at the same Hong Kong venue from 27–29 October with a more compact mix led by gifts and travel goods, stationery, housewares, toys, hardware and outdoor products, creating a real stay-or-leave decision after Part 1 closes on 23 October.